If you want 2026 to be your best year ever, you will need to generate and convert more leads than you’ve done in the past. Jimmy Burgess shows you how. from Inman https://ift.tt/8WTOXDs Continue reading 7 lead-gen strategies to ignite your real estate business in 2026

As feeds get noisier and platforms more unpredictable, the brands that stand out are taking risks. From Liquid Death and E.L.F.’s culture-first approach to shifts in discovery, AI and visual storytelling, the real advantage is clarity — not scale — and a point of view audiences can recognize and trust. from Inman https://ift.tt/pWdDE9P Continue reading What Liquid Death and E.L.F. can teach agents about standing out

Learn what it takes to create a smart and effective digital footprint with help from these real estate industry heavyweights. from Inman https://ift.tt/P7dQiUX Continue reading Building a digital profile that works: Now Streaming

Contributor Nikki Beauchamp writes that the way agents lead through market ups and downs sets the tone for meaningful professional relationships. from Inman https://ift.tt/x6KvPwI Continue reading 6 leadership essentials that help agents thrive in any market

Is your social media more cringe than crispy? Contributor Kate Hulbert holds the mirror up to agents who chase trends and find themselves with fewer friends from Inman https://ift.tt/jAfkLOI Continue reading 4 common client-losing mistakes agents make on their social media

After years of hype and pilot programs, 2025 may have marked a tipping point for artificial intelligence in real estate marketing — but it depends on who you ask. from Inman https://ift.tt/NkJf3K1 Continue reading AI is gaining converts in real estate marketing, but not everyone is a true believer (yet)

Coldwell Banker Realty President and CEO Kamini Lane shares insights on tech, mindset and more to set you up for success in 2026. from Inman https://ift.tt/e8Bs0uZ Continue reading In the flight to quality, be the destination: What the most productive agents know

Broker Zac Kennedy shares why 2026 is the year new real estate agents win big by trading flash for fundamentals. from Inman https://ift.tt/hx4cF3g Continue reading Real estate’s ‘Moneyball’ moment: 5 reasons new agents have the edge in 2026

Lower previously acquired residential portal and tech firm Movoto, and struck up a marketing partnership with HomeSmart. The Acopia deal helps the company expand in the Southeast. from Inman https://ift.tt/U0SE3ap Continue reading Mortgage firm Lower acquires Acopia Home Loans

Coach Darryl Davis and his team have weathered many turbulent markets with their clients for decades, and they are predicting that confidence will be key for what’s ahead. from Inman https://ift.tt/mcjEwKu Continue reading Agent confidence is outpacing market conditions in 2026