The Agency Art House’s Arushi Kapoor explains how fine art can elevate luxury staging, support home sales and deepen client relationships. from Inman https://ift.tt/fc4XIkS Continue reading How fine art became part of luxury staging — and the home sale

Top-producing real estate agents are implementing more discipline and less fluff in their business-building strategy, Chris Pollinger writes. from Inman https://ift.tt/5hO2vQG Continue reading 7 things top agents are doing right now that nobody talks about

“Whimsy” has a name now, a consumer data trail and a growing audience that spans generations. Here’s what a viral lifestyle trend has to say about real estate content strategy. from Inman https://ift.tt/mfn2exy Continue reading Whimsy business: What a viral lifestyle trend means for agents

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. from Inman https://ift.tt/nzufINe Continue reading Zillow, Compass, MRED, listings: Inman’s Top 5 stories of the week

CoStar Group has agreed to acquire Zonda, a leading provider of new home construction data and builder software, for $800 million in cash — marking the company’s most direct move into the nearly $1 trillion U.S. new residential construction market. from Inman https://ift.tt/iXbdDAc Continue reading CoStar to acquire new home data platform Zonda for $800M

Google called it the biggest change to Search since launch. For agents who built their marketing around ranking on the first page, the platform is moving in a new direction — and the shift is already affecting how buyers and sellers find information online. from Inman https://ift.tt/ock5Ob2 Continue reading Real estate marketing in a post-Google (Search) world

The complexities and emotions behind a divorce listing make it fundamentally different from other transactions. Lindsey Harn teaches you to navigate amid conflict. from Inman https://ift.tt/sDJI9VZ Continue reading Divorce listings are different. Here’s how to manage them

Anthony Lamacchia is drawing a line in the sand as the Compass-Zillow fight spills into MLSs, warning he’ll sue if it reaches his markets. from Inman https://ift.tt/rgHZtUs Continue reading Lamacchia: ‘I will sue’ Compass, MLS if listing fight comes to town

Bernice Ross shares strategies for combining niche marketing with high-level AI prompting to develop a business-building engine and superpower your production. from Inman https://ift.tt/9qZ8FEl Continue reading Before you even think of prompting AI for your business, do this first 

Luxury Presence has crossed $100 million in annual recurring revenue, now serving more than 100,000 agents across nearly 20,000 real estate businesses. from Inman https://ift.tt/2nCmlWq Continue reading Luxury Presence surpasses $100M in annual recurring revenue