A chaotic meme with no real meaning ended up revealing how fast attention moves now and why that speed matters for anyone trying to reach consumers. from Inman https://ift.tt/gbRzCnx Continue reading What ‘6-7’ reveals about the new real estate attention economy

AI in real estate should give agents time back, not take more of it. It should surface meaningful actions the agent didn’t even know to ask, create outcomes, and then give the agent the power to approve, edit, or decline every move. from Inman https://ift.tt/08lqwhZ Continue reading The 5 non-negotiables of real estate AI

Foundational guidance to help real estate teams and agents understand AI and put it to work for their business from Inman https://ift.tt/eqKYm7H Continue reading AI basics for agents: How to get started with confidence

Jimmy Mackin and Jimmy Burgess share simple tips for direct mail marketing campaigns: Send a letter, start a conversation, win the listing. from Inman https://ift.tt/g86Aksc Continue reading 5 copy-and-paste direct-mail campaigns that will fuel your best year ever in 2026

The combined platform will channel verified reviews, past agent performance and hyperlocal market insights into content that will help agents build their digital reputation. from Inman https://ift.tt/yum2Rrg Continue reading RateMyAgent and Curated Social merge to form Renowned platform

Find out how to leverage your social media audience while maintaining your authenticity and putting your best face forward. from Inman https://ift.tt/vQjcfnI Continue reading Crack the code on social media: Now Streaming

Your real estate budget isn’t built for brute-force spending, Josh Ries writes. It rewards clarity, consistency and thoughtful execution. from Inman https://ift.tt/41vFwKU Continue reading All about the Benjamins: 5 things to know before throwing money at real estate problems

Finance expert Sofia Nadjibi, MBA, shares how real estate professionals can transform the downsizing experience for senior homeowners by blending empathy, strategy and smart financing tools. from Inman https://ift.tt/XuV7ikE Continue reading How to help senior real estate clients right-size with confidence

Developer and contributor America Foy says agents are missing the boat when it comes to education on senior housing opportunities. The home equity conversion mortgage product is just one example. from Inman https://ift.tt/Fz2tpqj Continue reading Welcome to the Senior Class: Downsizing with a home equity conversion mortgage

For 30 years, Inman Connect events have been based on a simple belief: That big change happens when people come together. from Inman https://ift.tt/oO51D7b Continue reading Inman is celebrating 30 years of community, and you’re invited