How can a boutique brokerage avoid being eclipsed by an industry behemoth? Dezireh Eyn suggests leaning into transparency as a differentiator. from Inman https://ift.tt/mUVdD3J Continue reading Will the Compass-Anywhere deal kill the boutique brokerage?
Social media is as important today as it ever has been for real estate agents. In recent months, Inman spoke with agents succeeding on multiple platforms. Now all their tips are gathered in one place, with a few more from SERHANT. CEO Ryan Serhant. from Inman https://ift.tt/7AYSUx2 Continue reading How agents like Ryan Serhant build businesses on social media
Summer Goralik explores the bittersweet symphony of robot umpires in baseball and AI in real estate — and why perfection still needs a human rhythm. from Inman https://ift.tt/tOhyxRe Continue reading What robot umpires teach real estate agents about their jobs
Tap into content and media opportunities to raise your profile and elevate the reputation of your real estate business, broker-owner Amy Stockberger writes. from Inman https://ift.tt/NpHskgn Continue reading How to build your brand authority with other people’s audiences
On this episode of Real Estate Insiders Unfiltered, DOMO CEO Greg Geilman offers an authentic look at how he built a high-production, boutique luxury brokerage after quitting his tech job to join real estate in 2010. from Inman Real Estate News https://ift.tt/p7GMt2s Continue reading The $168M secret: Why this broker leans on a 50 call per week rule
Forget flashy branding and endless ad spend, the brokers winning market share today are the ones doubling down on local expertise. Learn how hyperlocal strategies and the right tools are helping agents thrive block by block. from Inman Real Estate News https://ift.tt/tYLHE0M Continue reading The hyperlocal imperative: Why brokerages must own their backyards to win
This holiday season is all about speed, personalization and AI. Shoppers are using ChatGPT to make decisions, and now they can browse Zillow listings there, too, Jessi Healey writes. Holiday marketing for real estate agents means adapting fast, building trust and showing up where clients are already searching. from Inman Real Estate News https://ift.tt/U7wzl6S Continue reading How agents can win the AI-driven holiday marketing season
A combination of upskilling and these 15 items and strategies helps ensure that your home staging gets your listings sold, Annette DeCicco writes. from Inman Real Estate News https://ift.tt/laJZ6EU Continue reading 15 tips, tricks and tools to add to your DIY home staging kit
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. from Inman Real Estate News https://ift.tt/7U6Yitr Continue reading Compass clues, ChatGPT listings, white-collar crime: Inman’s Top 5
Stop limiting your learning to real estate, Josh Ries writes. Look at what other industries are doing, adapt it, and recognize that we’re entrepreneurs. from Inman Real Estate News https://ift.tt/uoxVDzB Continue reading 7 lessons I learned from a fitness influencer about lead generation
IDX Broker and Agent Technology and Marketing Tips 